Brand Introduction: Chanel

Fashion Watch Trend Report: Founder of Gabrielle Chanel in Paris in 1913 founded the famous Chanel brand, Chanel's range of products, garments, jewelry, accessories, cosmetics, perfume and so on, each product is known, particularly her perfume and fashion.

Chanel has 90 years experience as a famous brand, Chanel Fashion has always elegant, simple, elegant style, she good at breaking the traditional, early 40's to successfully "tied up" the ladies into the simple, comfortable, which is perhaps The earliest modern casual wear.

Millinery boutiques opened in 1913 and production of clothing;
Development of various types of perfumes since 1921: as of 1921 and no.22 no.5 perfume perfume
1924 cuirderussie perfume,
1970, no.19 perfume,
1974 cristalle perfume, coco perfume in 1984,
Egoiste male fragrance in 1990,
Allure perfume in 1996;

There are also various types of jewelry, cosmetics, leather goods, watches, jewelry, sunglasses and shoes, all kinds of accessories.

Chanel's death, in 1983 by the design genius Karl Lagerfeld  succession. Karl Lagerfeld has a free and easy design of any state of mind, he always incredible feeling of the unity of two opposites in the design of works of art, both imaginative and dignified, both French romance, humor, another German rigorous, fine. He did not change the shape of lines and favorite color, but from his understanding of the design from beginning to end to the "Chanel" the pure style.

Brand Identity:

1. Double C Chanel dress in leather buttons or buckles, it can be easily found to Coco Chanel's double C logo designed overlap and it is crazy to Chanel fans the "spirit symbol. "

2. Diamond Check: Chanel leather from the first generation of more and more like after its three-dimensional diamond-shaped car Check Chanel, had become one of the symbols continue to be used in Chanel clothing and leather on the new. Was even applied to the design of the watch, especially the "matelassee" series, k gold and stainless steel metal bracelet, or even the formation of three-dimensional plastic "diamond Plaid."

3. Camellia: Chanel on the "Camellia," the soft spot now for the whole world, "Camellia" Chanel have been tantamount to the Kingdom of "national flower." Whether summer or winter, except it is designed into a variety of material for jewelry camellia, more often used in apparel pattern on the fabric.

Article Source: http://www.v-trend.biz
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